Did you know that almost 50% of website traffic worldwide is generated through mobile phones?
I know, it’s actually not that surprising. Nowadays you can search everything on your mobile phone without worrying about the simple act of opening your laptop or turning on your desktop computer. But sometimes we tend to forget that this is very new, 10 years ago nobody would imagine the kind of things you would be able to do with a pocket device.
You’ve probably heard the word ‘responsive’ quite a bit lately. It is a fairly fashionable word in the world of web design these days. But, we are going to show you why responsive design is not just a catchy word. It’s a trend that came to stay.
According to Google AdWords “More searches on Google take place on mobile devices than on desktops in 10 countries, including the US. and Japan.” That means all those searches are taking users to websites on mobile devices. You can bet that some of these websites hurried up and adapted their web design to work fine on cellphones or tablets, but not all of them. Knowing this is easy to say that if your website is not ready to run on mobile devices you’re in risk to lose more than half of your visitors and possible customers.
So, how can I create a responsive and mobile-friendly Website?
Well, if you’re new to web design there’s a lot to learn before we start looking into every aspect. But we can start with the most obvious fact: The size
When you place an image or any other element it can
be tempting to use a pixel measurement. Those 700px images that you added on your design and looked amazing, can end up in a mess when you open the website in a 320px screen. One good tip to fix this problem is to start working with percentages instead of pixels.
Use a relative measure, instead of using the width ‘700px’ property, use percentages. If you use a %50 width the image will be used to display 50% of the available space no matter the layer you are in, reducing or adapting the image size automatically according to the size of the screen on which it is displayed.
It is one of the techniques to follow in what is known as responsive design.
Although the responsiveness is more limited, since it requires the coding and rules that govern the screen on different devices, the result is much more professional and provides an exceptional user experience.
As you can see, the mobile will not disappear. With the arrival of new devices, resolutions, and technologies, the most likely prediction is that mobile responsiveness will only be more relevant as time goes by. Taking the time at the beginning of any web design project to take into account the consequences of the provision on mobile devices, allows you to design the format of your site in a way that will be more attractive to the vast majority of users. Not only will this increase your conversions, but it will delight your users and encourage them to come back again and again.
Keep checking our blogs for more free web design tools and tips that will amazingly improve your results!
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